The five trends of customer eXperience for 20212020 altered our habits and digital played an active role in what we have experienced. As a consequence, the field of digital customer experience has played a pivotal role in the relationship between customer and brand. Prices, loyalty, possibility of making a sale or upsall are related to
We are bound to remember these months for a long time, they will leave a mark and drastically change what we do and how we do it.
The advent of the pandemic has accelerated or forced the adoption of the “smartworking” way of working to ensure continuity within the company and within new welfare policies and personnel management.